The Most Affordable Ford Offerings for 2024

December 15th, 2023 by

A blue 2023 Ford Bronco Sport is shown from the front at an angle.

Ford’s reputation as one of the most reliable and revered manufacturers has been set in stone for the past several decades. Aside from being one of the most celebrated among industry critics and drivers, it’s also the most well-known. Here at the Ford Store San Leandro, your premier Ford store near Hayward, we always look forward to the offerings that arrive every year, as they’re exceptional at allowing our customers the chance to enhance their experience on the road like never before.

A concern that some drivers have is the aspect of paying too high a price to get behind the wheel of a new vehicle. Well, we’re here to address that concern by taking a look at the most affordable models from Ford that coincide with the 2024 model year. So the next time you’re in the area and thinking to yourself, “Is there a Ford dealer near me?” you’ll have a better idea of what models will adhere to your immediate needs and not break the bank.

The 2024 Ford Bronco Sport

Ever since the Ford Bronco made its long-awaited return, the accolades and enthusiasm have been more than plentiful. The vehicle that helped facilitate the adventures of many off-roaders comes in a variety of editions that perfectly fit the needs of any driver. For those who enjoy their time off the pavement but are on a budget or need a vehicle that can maneuver around the city limits, the 2024 Ford Bronco Sport is the ideal solution. A low starting MSRP of only $31,230 makes this scaled-down version of the Bronco affordable on any budget, and the advantages don’t come close to stopping there.[a]

As has been the case for the Bronco, AWD is standard, and the base powertrain consisting of a 1.5L three-cylinder engine and eight-speed automatic transmission is the ideal offering of economical performance. 181 hp is at your disposal, and with the ability to get 25 MPG in the city, you’ll have no trouble taking care of the daily commute and your adventures on a full tank of gas. Despite its low price, the Bronco Sport offers plenty of extra amenities to make any trip enjoyable, such as a stylish and spacious interior with an eight-inch infotainment screen. Compatibility with Apple and Android products is included, as are safety features such as Pre-Collision Assist with Automatic Emergency Braking.

A grey 2023 Ford Maverick Tremor is shown from the side while off-road after leaving a Ford store near Hayward.

The 2024 Ford Maverick

For those of you who have been following Ford for the past several years, you might remember a time when the Ford Ranger was the ideal compact pickup truck that proved that very large things could come from small packages. In recent years, the Ranger has been transformed into a midsize pickup, and the aptly named Maverick has taken its place. While the Maverick might possess a diminutive size, it possesses a mighty heart and has been widely praised since it debuted for the 2022 model year.

Priced at $23,815, the Maverick is more affordable than its newest competitor, the Hyundai Santa Fe, and it exudes all of the qualities and attributes that one would come to expect from a Ford truck.[a] 250 hp and the capacity to generate 277 lb-ft of torque emanate from its powertrain, which consists of a 2.0L four-cylinder engine equipped with an eight-speed automatic transmission. The Maverick also boasts one of the most economical gasoline-driven powertrains, with the EPA estimating 23 MPG in the city and 30 MPG on the highway. When it comes to those who are looking to embark on adventures, there are two distinctive off-road-ready Tremor trims of the Maverick available. Never before has the capacity for adventure been more affordable.

The 2024 Ford Explorer

The plentiful abundance of SUVs currently on the road and available all over the marketplace is nothing short of impressive, especially when considering the vehicle’s popularity. No other vehicle is more responsible for this upward trajectory in popularity than the Ford Explorer. When the vehicle debuted in the 1990s, the SUV offerings in the industry were limited. Ford proved that the vehicle class could be ideal for usage by both families and adventurers, and the Explorer has been Ford’s flagship product ever since.

The 2024 Ford Explorer is very affordable and priced less than the offerings from Mazda and Toyota. With seating for seven and a maximum towing capacity of 5,600 lbs, the Explorer checks all the boxes and conforms to the needs of anyone who chooses to get behind the wheel of one. All versions of the Explorer come with a ten-speed automatic transmission, ensuring optimum performance and ride quality. Family-oriented drivers will certainly enjoy the spacious seating and wide array of standard safety features that Ford has included for the 2024 model year, such as BLIS (Blind Spot Information System) with Cross-Traffic Alert.

A blue 2024 Ford Mustang Dark Horse is shown from the front at an angle.

The 2024 Ford Mustang

One of the most celebrated vehicles that Ford ever manufactured is coincidentally also one of its most affordable. Just as it unfolded on the race track all of those years ago, the Chevy Camaro and Dodge Challenger haven’t been able to keep up with the Mustang, though in this day and age, it’s a matter of quality and not just performance. The 2024 version of the Mustang can be outfitted with an economical four-cylinder or a boisterous and beefy 5.0L V8. The latter of these two engines, affectionately referred to as the “Coyote,” has been tried and tested for many years as part of the F-150 and offers the Mustang unshakable raw performance with a total amount of 480 hp.

There’s something to be said about the four-cylinder offering, which allows drivers to live their racecar fantasies without making multiple trips to the pump, as it allows 22 MPG in the city and 33 on the highway. No matter what your mindset might be, the Mustang continues to deliver on the lofty expectations of its devotees and fans. And with Ford sweetening the deal with Intelligent Adaptive Cruise Control as a standard offering, you’ll have more oversight regarding your own personal safety. Above all else, a starting MSRP of $30,920 means that any driver from any level of income can utilize the Mustang.[a]

Get an Af-FORD-able Vehicle at The Ford Store San Leandro

There’s something to be said about a manufacturer who continually places emphasis on quality and, at the same time, not overcharging their customers for doing so. The vehicles that we’ve looked at today are not just affordable but can be utilized for a wide range of different tasks and adhere to the needs of any driver looking for a less-expensive method of transportation.

Helping customers find these options is what we do best at The Ford Store San Leandro. With a vast inventory and a team who make it their business to fully understand the intricacies of each make and model we sell, by doing so, we can help our customers find the ideal vehicle that perfectly suits their needs. Whether you’re looking for a truck, SUV, or car, there’s something on our lot that will allow you to have the ideal driving experience that will perfectly fit within the confines of your budget. After all, you can’t spell “Affordable” without “Ford.”


[a] MSRP may change without notice. See dealer for complete details.